Estimated studying time 5 minutes, 11 seconds.
Veteran public affairs, communications and advertising and marketing govt Robert Hastings introduced right now the launch of Robert Hastings & Associates, a management and communications consultancy targeted on the aerospace, protection and mobility sectors.
Hastings’ background encompasses greater than 40 years efficiently addressing vital communications challenges for navy, authorities, trade and non-profit organizations. Robert Hastings & Associates brings robust relationships with information media, assume tanks, trade associations and analysts mixed with a best-in-class staff of public relations, advertising and marketing, promoting, digital and experiential companions.
“I’m desirous to leverage the expertise and information I’ve gained in authorities relations, advertising and marketing, communications and technique with a few of the world’s largest and most advanced enterprises,” mentioned Hastings, whose focus shall be growing and executing methods and campaigns that assist companies obtain strategic alignment, form info environments, and drive efficiency and worth.
Hastings, a globally acknowledged, award-winning navy and enterprise chief, is a former Principal Deputy/Assistant Secretary of Protection for Public Affairs, appointed by President George W. Bush to steer all Division of Protection communications and public info and engagement packages. Throughout his tenure with the Pentagon, Hastings achieved notable success in military-media relations whereas managing national-level crises and complicated strategic points and was a driving power within the improvement of the U.S. Authorities’s Strategic Communications program.
Hastings was most lately chief advertising and marketing & communications officer for Bell Textron Inc. the place he deliberate and led the profitable advocacy marketing campaign which helped win the U.S. Army’s Future Lengthy Vary Assault Plane program – one of many Division of Protection’s largest and most vital acquisition packages to exchange the Army’s 2000+ Black Hawk helicopters with an estimated lifetime worth in extra of $100 billion. The advertising and marketing effort has been referred to as among the finest built-in advertising and marketing campaigns ever within the protection sector.
As senior vice chairman at BAE Techniques, Hastings led the profitable market repositioning of the UK-based firm to be acknowledged as a vital part of the U.S. industrial base enabling vital U.S. market penetration and development. At Northrup Grumman, Hastings led communications actions for a newly shaped Data Techniques Sector profitable key campaigns in cyber, navy digital methods, and business info know-how companies.
A adorned fight helicopter pilot, Hastings is a retired Brigadier Common from the Texas Navy Division who efficiently commanded U.S. Army and state navy items from platoon to brigade degree. He has served in management roles with quite a few navy and veteran advocacy organizations together with the Army Aviation Affiliation of America, the Nationwide Protection Industrial Affiliation, the USO, and the Armed Companies YMCA.
Go to linkedin.com/in/rthastings to observe and call Robert Hastings.
This press launch was ready and distributed by Robert Hastings & Associates